
According to the Telegraph, “the era of Chinese factories churning out dirt-cheap goods is over.” Well, that means that those really crappy H&M jeans you were going to be buy are going to go up in cost. And, please be careful buying $200+ True Religion jeans. That is like spending $25 for a stick of gum.
According the article:
If you own a pair of jeans, there is a strong chance that it was stitched in Xintang, or that its denim was woven there. A sleepy farming town 30 years ago, it is now home to a million factory workers and turns out 260 million pairs of jeans a year – more than a third of the world’s supply.
The town’s geography maps out an anatomy of the denim trade. Along the wide arterial motorways leading out of Xintang are the large factories, some capable of producing 60,000 pairs a day for the likes of Calvin Klein, Levi’s, Lee and Wrangler.
Their technology is world-class – good enough for even the more esoteric and high-end denim labels like True Religion, Evisu and Diesel that were once only made in Japan or Italy.
“Last July, cotton cost 70 cents a pound,” said Richard Atkins, a denim expert in Hong Kong and former creative director of All Saints, a high-end clothing brand. “Last week, it was three times that price. I tried to place an order with a denim mill for one million yards and they told me they could not accept it because the cotton is now worth more than the denim.”
From The Citrus Report
Posted By The Citrus Report